An All New You

From Head to Toe You Can Afford This


     For many of us, the beginning of a new year involves making resolutions that revolve around getting fit, feeling better and living longer. Whether you want to shed a few pounds, turn back the clock or achieve a whole new look for 2011, we’ve uncovered some local resources and options for every budget.

Put  Your Best Face Forward

     If you don’t recognize the face staring back at you from the mirror, or if you believe life would be perfect if you could  just turn the clock back a few years, it’s possible to channel a younger version of yourself through a variety of surgical and natural treatments.

Traditional Facelift
     Surgical facelifts are for people seeking a more youthful appearance and are done by a board-certified facelift surgeon. This one-time surgical procedure reduces the appearance of wrinkles and sagging skin and offers patients long-lasting and often dramatic results. The cost of a facelift depends on the surgeon and the area being treated, but the national average is $6,000, not including anesthesia. Dr. Michael Cedars, board certified plastic surgeon, Oakland, (510) 763-2662,

Natural Facelift

     If you’re hoping to turn back the hands of time naturally, an acupuncture facelift can diminish fine lines and wrinkles, revitalize skin, and tighten your jaw line, all without injections or surgery. Acupuncture facelifts promise the same results as traditional facelifts but are less invasive, and take place in the form of weekly visits that last several months. $100 a session done over 12 sessions. Julie Rose, Oakland, (510) 251-2287,

Wrinkle Reducer in a Bottle

      Alameda-based Lotus Moon’s Hyaluronic Intensive is called “an Antioxidant Bootcamp for the Skin,” because of its proven ability to knock out wrinkles and reverse skin damage caused
by the sun. It also can increase the skin’s firmness and texture.
Best of all, Lotus Moon’s mantra is “natural products that respect the health of people and the planet.” $85, (888)762-2667,

The Eyes Have It

     So you weren’t born with naturally long eyelashes? No problem; you can still achieve that doe-eyed look with the help of extensions and new treatments."

A Semi-Permanent Solution

     Synthetic, semi-permanent lashes extend the length and thickness of your own lashes and last approximately four to six weeks, although customers typically return for a touch-up to replace lashes lost in the natural growth cycle. Cost: $145–$200 plus $60 for a two-week
touch-up. Where to Go: Bisou Nail Lounge, 5292 College Ave, Oakland, (510) 655-6363,; Happy Lashes,
1519 Webster St., Alameda, (510) 907-0644,

Grow Your Own Lashes

     Latisse Lashes are the first FDA-approved product for the growth of upper eyelashes.
Daily applications of Latisse result in the growth of thicker, darker lashes over the course of four to eight weeks. Full effects of Latisse are visible at 16 weeks and can be maintained with regular applications. A single-bottle of Latisse, containing a 45-day supply, ranges from $110–$150. Laser Doc, 1950 Mountain Blvd., Suite 7, Oakland, (510) 339-7546,;
Bay Area Center for Plastic Surgery, 3300 Webster St., Ste. 1109, Oakland, (510) 763-2525,

Eco-Friendly Eyes

     The Fruit Pigmented Mascara, sold by Oakland-based cosmetic company 100% Pure isn’t just good for you; it’s also good for the environment. This 100 percent all-natural, vegetarian mascara lengthens, thickens and glosses lashes with fruit and black tea pigments and also conditions with ProVitamin B5, Vitamin E and oat and wheat protein. $12, (510) 836-6500,

Make-up Becomes Manly — It’s not just women who want to put their best face forward in today’s competitive job market. New “camo” skincare products offer men the same anti-aging benefits and concealer coverage that women have enjoyed for years. These products, formulated just for men, hide dark circles, age spots and reduce fine lines and wrinkles. Camo Concealer, $20, Eraser Anti-Wrinkle, $78,

Smile and the World Smiles With You

    If chipped or discolored teeth are causing you to frown, new innovations in cosmetic dentistry can give you
the smile you’ve always dreamed of having.

Veneers: The Choice of Celebrities
Think all movie stars have picture-perfect smiles? Many rely on porcelain veneers to give them a memorable smile. Teeth that are chipped, discolored or crooked can be dramatically altered with the help of veneers. By placing thin pieces of plastic or porcelain veneers on a patient’s teeth and then bonding them, a cosmetic dentist can transform your frown into a beautiful smile that will last 10 years or more with proper care. Porcelain veneers cost approximately $925–$2,500 per tooth and composite veneers range from $250–$1,500 per tooth. Dr. Terecita Dean, 2017 Central Ave., Alameda, (510) 522-0878,; Dr. Joshua Bernstein, 1375 Grand Ave., Suite 201, Piedmont, (510) 601-7645,

The Snap-on Smile
Can’t afford pricey veneers? Consider the Snap-on Smile, a device that works similar to a retainer. Choose
a model that resembles the smile of your favorite movie star or go for a look all your own. Made of polyresin, the Snap-on Smile is long lasting, thin and removable and costs approximately $1,500. Dr. Steven Brattesani, 3309 Fillmore St., Suite A, San Francisco,
(415) 922-3220,

Do-It-Yourself Teeth Whitening

For whiter, brighter teeth, you can pay approximately $400 to have your teeth professionally whitened by a dentist, or for a fraction of the price, you can do it yourself with an at-home whitening kit. The Aquafresh Whitening tray is one of the newest over-the-counter whitening products to hit stores and offers almost immediate results. The disposable pre-filled trays fit over the top and bottom of your teeth making them easy-to-use over a seven-day period with touch-ups required every six months. $34.99. Pharmaca, 5729 College Ave., Oakland, (510) 740-1468,

Float Your Stress Away— Escape from the stress of everyday life at FLOAT in Oakland where you can relax in a sensory deprivation or floatation tank. As you lie in the warm water, saturated with Epsom salt, you will be transported to a happy place, one where your stress levels drop, and after an hour you leave the tank feeling like a brand new person. $75. Float, Floatation Center and Art Gallery, 1091 Calcot Place, Suite 116, Oakland, (510) 535-1702,

Breasts: When Size Matters

     Celebrities aren’t the only ones who decide that Mother Nature needs a little help in certain areas. If you’re seeking cover girl curves, here’s how to achieve a new look.

Increasing Size Through Surgery
     If you grew up wishing you had a curvier shape, breast augmentation and implants are one way of increasing your cup size. This surgical procedure, performed by a board-certified plastic surgeon, involves implanting a silicone shell filled with saline or silicone gel under a woman’s breast tissue or under the chest muscle beneath the breast. The surgery typically takes one to two hours and is done on an outpatient basis. The Consumer Guide to Plastic Surgery lists the national average for this procedure at $4,000–$10,000. Dr. Joseph Togba, 3300 Webster St., Oakland, (510) 763-2525,; Dr. Rex Moulton-Barrett, 2070 Clinton Ave., Alameda, (510) 864-1800,

A Temporary Boost
     Push-up bras provide special padding that lifts you up and out and instantly adds a cup size or two while also enhancing cleavage. Quality bras cost approximately $50–$60.
Victoria’s Secret, 5672 Bay St., Emeryville, (510) 547-5632,

Do-It-Yourself Bra

     Rumor has it that many pageant queens and models achieve a breast lift through a simple remedy found at your local hardware store: duct tape. To channel your inner Marilyn Monroe, start with the end of the tape a few inches from your arm pit to the side of your breast and wrap the tape around your bust, stopping in the middle of your chest. Pushing the tape up while you wrap will lift your bust, creating cleavage. This trick is said to work especially well under swimsuits. Cost: approximately $5 a roll. Ace Hardware, 4001 Grand Ave., Piedmont, (510) 652-9143; Pagano’s Ace Hardware, 2298 S. Shore Center, Alameda, (510) 769-7540,

Let Your Skin Breathe — Oxygen facials are all the rage in Hollywood with celebrities including Madonna, Eva Longoria
and Fergie hitting the spa right before they hit the red carpet. Since half the oxygen content can be lost in our skin by the age of 25, an oxygen facial can slow signs of aging, help acne and make your skin smoother and softer. Cost can vary from $100–$500 depending on the salon. Body by Melisa, 4414 Piedmont Ave., Suite 2, Oakland, (510) 655-2639,; The Claremont Spa, 41 Tunnel Road, Berkeley, (888) 819-3460, ext. 2,

Hair Today, Gone Tomorrow

     Your hair typically grows 1 to 2 inches each month, but for those with hair loss or thinning hair, there are many ways to obtain the lush mane of your dreams.

Restoring Your Hair
     The bad news: Getting older can mean going bald or experiencing thinning hair. The good news: In recent years, hair transplants have become more advanced with surgeons creating hair grafts of the smallest possible size, and offer a natural looking appearance. Approximate cost $5–$6 a graft with most patients requiring a minimum of 1,000 grafts, depending on area being treated. Dr. Sheldon Kabaker, 3324 Webster St., Oakland, (510) 451-1116,

Hair We Go Again
Professional salon-applied hair extensions can add
length and fullness and different colors to your hair and can even make over-processed hair appear healthier. Different salons use various application methods including glue, waxes and weaves. These hair extensions can last two to six months depending on the growth rate of your natural hair and cost approximately $200–$2,500 depending on the salon and the type of extension you choose. Hair Glamour,
240 Grand Ave., Suite E, Oakland. (510) 835-7655,; BarberElla Beauty Lounge, 2442 San Pablo Ave., Berkeley, (510) 548-3552,

Long Locks Overnight
If you want to have long tresses in time for the weekend, consider temporary clip-in extensions. Offered in both human and synthetic hair, these natural-looking options can give you longer hair while you’re waiting for your own to grow, or can transform your look by instantly giving you waves, straight hair or a totally different hairstyle. $72 and up. Beauty Center Online, (510) 595-6617,

Tighten and Tone Your Tummy

     Whether you’re seeking six-pack abs or just want to lose that spare tire around your middle, there’s a number of ways to significantly improve the appearance of your stomach.

Tuck That Tummy
 If diet and exercise have failed to reward you with a flat stomach, a tummy tuck (also known as abdominoplasty), offers a permanent solution to getting rid of excess belly fat. Tummy tucks, often done in conjunction with liposuction, are $4,000 and up, depending on the surgeon
and type of procedure (full or mini tummy tuck).

Work It Out
The Absolution Class at Mariner Square Athletic Club offers a fun workout that also strengthens abdominal muscles. Led by personal trainer Nathan Wantatah, the class meets twice a week for 45-minutes and takes members beyond traditional sit-ups. Most members sport a trimmer physique after three to four months. Mariner Square offers guest passes for those who want to preview a course, as well as special membership offers in January. 2227 Mariner Square Loop, Alameda, (510) 523-8011,

Hide Your Belly
If you’re looking for immediate gratification, shapewear can help you temporarily achieve a flat stomach. Don’t confuse these foundation undergarments with your grandma’s girdle — today’s body shaping T-shirts and underwear are lightweight, invisible and far more comfortable than a Victorian corset. Spanx is one of the leaders in the field offering men’s T-shirts and tanks (from $58) and a wide a
rray of bras, camisoles and other undergarments for women (from $26), all guaranteed to instantly tighten your tummy
area and lighten those love handles. Sold online and in a number of Oakland boutiques;

Loving Those Legs

     Your legs work hard, carrying you for countless hours throughout a busy day. Thank them for their dedication by ensuring they look their best.

Going Thigh High
     If your thighs are feeling the weight of gravity despite regular workouts, a thigh lift and reduction (thighplasty) may be in your future. This outpatient procedure takes two to three hours and offers permanent results by tightening sagging muscles and removing excess skin in your thigh area. The average cost of the procedure is $4,500–$6,000 but varies per doctor. Dr. Daniel Allen, chief of plastic surgery at Alameda County Medical Center, 20055 Lake Chabot Road, Suite 240, Castro Valley, (510) 889-1100,

Zapping Cellulite
     Dimples may be cute on the faces of toddlers, but when it occurs on your thighs, it can be downright annoying. If the skin on your thighs has a cottage cheese appearance and the texture of an orange peel, you may be a good candidate for Acoustic Wave Therapy, a new treatment program to smooth and firm dimpled skin. Using a D-Actor device to generate acoustic waves, clinicians can treat the components responsible for cellulite and firm and smooth the skin’s appearance. $1,200–$3,500 depending on area treated; treatments are done over the course of 12 weeks. The Wellness Center Spa, 2017 Central Ave., Alameda, (510) 337-0485,

Tan Rather Than Tone

     The optical illusion of a spray-on tan seems to magically erase dimpled thighs, varicose veins and even disguise the appearance of cankles. It’s also a much safer option than getting a tan from the sun and damaging your skin. Today’s airbrushed self-tanners are applied using a fine mist offering a natural looking glow without streaking. Lasts four to seven days. $25 legs only, $35 full body. Sunbodyz, 2327 Blanding Ave., Suite D, Alameda, (510) 521-1632,

Those Feet Were Made for Walking

     We travel at least 150,000 miles by foot in our lifetime, so if you give your car regular tune-ups, why not your feet?

Keeping Feet Healthy
     Bunions, corns and athlete’s feet are not inevitable facts of life, and there’s no
reason to hobble around for the rest of your life. If your feet have been giving you problems, a podiatrist can remedy foot pain and offer both surgical and non-surgical solutions to a variety of foot problems. Prices vary according to treatment. Dr. Anthony Hoffman, Pill Hill Podiatry Group, 400 30th St., Suite 403, Oakland, (510) 832-4197,

Treating the Feet Through Massage
     Foot reflexology is a natural therapy that applies specific types of pressure on various areas of your feet. Many proponents claim that foot reflexology can cleanse the body of toxins, increase circulation, assist in weight loss and improve the health of organs throughout the body. $30 an hour or $20 for a half-hour. Mailisa Massage, 383 15th St., Oakland, (510) 891-8898,

Pamper Those Tootsies
     Sometimes your feet just need a decadent foot massage to reward them for a job well done. Regular pedicures not only help keep feet looking pretty, they also keep nails trimmed, calluses controlled and skin moisturized. In addition, a foot massage, typically offered in conjunction with a pedicure, helps to relieve tension and stimulates circulation. At Bisou Organic Nail Lounge, all pedicures include a soak in warm rose petals, cuticle treatment, shaping, buffing and a choice of color to $26-$59. 5292 College Ave., Oakland, (510) 655-6363.

Introducing the Brazilian Butt Lift — If you weren’t born with “junk in your trunk,” a new cosmetic surgery procedure can help you to achieve higher, rounded, curvaceous buttocks. With an average cost of $6,500–$12,000, your new derriere won’t come cheap, but it will allow you to confidently strut down the street channeling your inner Jennifer Lopez. Dr. Scott Mosser, 450 Sutter St., Suite 1400, San Francisco, (415) 398-7778,

All-Over Pampering—In this multi-tasking world, it would be nice if there were one treatment that could be done quick and leave you looking and feeling good. The Body Foliation Therapy treatment offered at the Spa at Harbor Bay hopes to accomplish that by transforming your body in under an hour. Oatmeal and rice bran powder work to exfoliate your skin leaving it brighter, smoother and reducing the appearance of age spots. You might not recognize yourself after experiencing the 40-minute treatment. $55 members, $65 nonmembers. 200 Packet Landing Road, Alameda, (510) 521-5414,


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